Established in 2008, Team Senter Merida has successfully concluded its twelve-year mission. Starting in 2021, the team is officially rebranded as Team Bryton Merida. Based in Kaohsiung, Team Bryton Merida will continue to demonstrate the unique passion and perseverance of Southern Taiwan, leading the team to challenge even more diverse stages.
Bryton Inc. is composed of elites dedicated to the GPS consumer electronics industry, possessing a seasoned R&D team that provides the most innovative and high-quality products. For years, Bryton has provided cyclists with reliable GPS cycling computers and has continuously developed professional devices to assist athletes in competition and training. Merida Bikes, founded in 1972, has long been the silent powerhouse behind the team. Consistently praised by authoritative international media every year, Merida has become a premier bicycle manufacturing company. This year, Bryton Inc. and Merida Bikes have joined forces to co-title Team Bryton Merida, with plans to fully participate in more cycling-related activities and competitions.
We sincerely invite all friends and cycling fans to enthusiastically support this joint-titled team from Taiwan—Team Bryton Merida.
Furthermore, we wish to express our special gratitude to Senter Enterprise Co., Ltd. for their silent dedication and selfless contributions over the past twelve years. Throughout these twelve years, Senter Enterprise fully led the team onto the right track of systematic operation, allowing outstanding younger generations more opportunities to showcase themselves and creating countless excellent results.